I don’t think I’m going to be an early adopter of these types of refrigerators.
Legacy Futures #1: Talking Refrigerators
Ladies & Gentleman, the moment you have been all waiting for:
Introducing the talking flat-pack marketing future T9000 Four-Door Fridge Freezer from Samsung with Arduino Sensors and simple AI to promote itself and its features.
Why? Honestly, I’ve absolutely no idea. But PSFK describes the intention of Samsung as follows:
This non-intrusive, personalized experience for shoppers, made them feel comfortable exploring the new fridge in their own time, without the need for pushy sales people interfering. A brand new T9000 refrigerator was placed in-store, with motion sensors installed inside. When movement was sensed in any of the interior compartments, the sensors activated a voice playback that spoke to the shopper and explained the fridge’s individual features and benefits.
The Talking Fridge has a sticker on the front, greeting customers and instructing them to open the door if they’d like to get to know the refrigerator better. There are other tags inside, with different elements that can be manipulated by customers in order to hear more information about them, including a foldable shelf, an easy slide shelf, and a big box.
A tablet next to the fridge enabled users to explore its many features on a mobile app, such as timeless design, smart organization, and optimum freshness. Visual guides with videos showed them all the details about aspects like the triple cooling system, which maintains optimal temperatures in every compartment for longer-lasting freshness.
It’s horrible in so many ways… Just think of your local electronics store in the near future featuring fridges, washing & coffe machines, tablets, hairdryer etc. talking to you with the voice of your favorite starlet, texting you relentlessly near-field mobile push notifications and showing you 24/7 exaggerated video advertisements.
Ah, almost forgotten. Did I mentioned, that all devices will be connected to social media (yay!) & supervise you & your friends (boo!)? Joys of the interconnected world.
[T9000] [via psfk]